Hikari Apartments brand identity

Hikari Apartments is a five storey boutique development, offering sophisticated, modern and light filled apartments. Set within the heart of Fortitude Valley, 78 Berwick Street affords residents a lifestyle where work and leisure conveniently become one. Strikingly modern, timeless and well decorated to suit its vibrant surrounds, Hikari Apartments includes 31 one and two bedroom apartments. Each apartment has it’s own balcony allowing residents to enjoy Queensland’s temperate weather while taking in the vibe that inner city living affords. Upper level apartments provide views to the Story Bridge, Brisbane City or towards Newstead and New Farm.

The brief was to create a logo that is modern, luxurious, and ties in with the meaning of Hikari - grandeur and light. The project involved working directly with the developers to gain a better understanding of scope, creative direction and timelines.

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